Porsche unveils 911 Cabrio in Detroit

Porsche has unveiled the Cabrio version of the new 911 for its global premier at the North American International Auto Show in Detroit, Sell my Porsche can reveal.

The show marks the start of the new automative year and, although not there in person, the Sell my Porsche team are keeping a close eye on all the happenings.

America is an important market for Porsche and has good growth prospects, according to Berhnhard Maier, Porsche board of management member for sales and marketing.

“Detroit was deliberately chosen for the world premiere of the new 911 Cabrio because the USA is far and away our largest 911 Cabrio market,” he told Sell my Porsche.

The Coupe version of the classic sports car will be available in the USA from February, with the Cabriolet to follow a few months later.

Sell my Porsche has also been given details on the manufacturer’s sales in the US for last year.

During 2011, some 29,023 Cayennes, Panameras, 911s, Boxsters and Caymans were delivered to American drivers – 15% more than in 2010.  The most successful model of the last year was the Cayenne, with 12,978 sold – up 55.6%.

This year, Porsche expects to sell more than 30,000 vehicles in the United States, aided by several new models.

In spring, the 430 hp Panamera GTS will be released, followed by the Cayenne Diesel as Porsche’s first compression-ignition car in the USA. The Cajun off-road vehicle will make its US debut in 2013.

“By building a new headquarters in Atlanta in the US State of Georgia we are underlining our growth ambitions in the region,” said Bernhard Maier added when he spoke to Sell my Porsche.

This site is located next to the new terminal of Atlanta’s international airport and will provide modern, energy-efficient offices for 400 employees as well as a technical service department, training centre and circuit where Porsche owners can put their vehicles through their paces.

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